Web site evaluation report template
1. Website
Please put below the URL to the monthly web statistics report or include the agreed web stats data. In addition add your interpretation on the web data in reference to the project’s target audience, and how they are using the service…
URL:
Username:
Password:
2. Interpretation
Please put your interpretation of this period’s web site stats in here…
3. Audience
Please put relevant information regarding the target audience for the project in here…
4. Public Relations
Please put your relevant information regarding any press relation activity relating to the project this period in here…
5. Marketing
Please put your marketing update here or refer to an accompanying marketing document you send through each month with this report…
6. Launch
Please put relevant launching information here…
7. Editorial
Please put relevant information regarding the site’s or related editorial for the project in here…
8. Legacy/Sponsorship
Please put relevant information regarding legacy for the project in here…
9. Other relevant information
Please put any other information that would be useful to consider when evaluating the project in here…
web site evaluation checklist
Checklist for Evaluating Web Resources
Is the Web a good research tool? This question is dependent on the researcher's objective. As in traditional print resources one must use a method of critical analysis to determine its value. Here is a checklist for evaluating web resources to help in that determination.
Authority:
Is
the information reliable?
Check
the author's credentials and affiliation. Is the author an expert in the field?
Does
the resource have a reputable organization or expert behind it?
Are
the sources of information stated? Can you verify the information?
Can
the author be contacted for clarification?
Check
for organizational or author biases.
Scope:
Is
the material at this site useful, unique, accurate or is it derivative,
repetitious, or doubtful?
Is
the information available in other formats?
Is
the purpose of the resource clearly stated? Does it fulfill its purpose?
What
items are included in the resource? What subject area, time period, formats or
types of material are covered?
Is
the information factual or opinion?
Does
the site contain original information or simply links?
How
frequently is the resource updated?
Does
the site have clear and obvious pointers to new content?
Format and Presentation:
Is
the information easy to get to? How many links does it take to get to something
useful?
What
is the quality of the graphical images? Do these images enhance the resource or
distract from the content?
Is
the target audience or intended users clearly indicated?
Is
the arrangement of links uncluttered?
Does
the site have its own search engine?
Is
the site easily browsable or searchable?
Cost and Accessibility:
Is
the site available on a consistent basis?
Is
response time fast?
Does
the site have a text-based alternative?
How
many links lead to a dead-end?
Is
this a fee-based site? Can non-members still have access to part of the site?
Must
you register a name and password before using the site?
Other Tips:
Check
the header and footer information to determine the author and source.
In
the URL, a tilde ~ usually indicated a personal web directory rather than being
part of the organization's official web site.
In
order to verify an author's credentials, you may need to consult some printed
sources such as Who's Who in America or the Biography Index.
Check
and compare the web site to others which are both similar and different.
For more information on how to evaluate:
Templates: Evaluation of the effectiveness of the web site - web based training evaluation form - web site creation strategy outline - web site budget -